During the intervening twelve years we have made at least 250 surveys, using the same methods as we have used during that period for our successful election forecasts. Its principal industry is steel, and second to this comes the income derived from Radio Luxembourg — a vital cog in the country’s wheel of commerce. While the peak-time listening to Luxembourg remains constant, it is of special note that more people are tending to listen in the period 10.30–12.30 where spots can be bought cheaply, especially in the thirty minutes after midnight. A modern reverberation plate has been installed, enabling any type of acoustic to be reproduced. Now broadcasting full services in English, German, French, Flemish and Luxembourg, the station is heard daily by upwards of 50 million listeners in no fewer than ten different countries. By 1934 Radio Luxembourg was using 200,000-watt transmitters to send popular commercial radio programs from the tiny duchy across Europe. Listen to Mixture of Radio Luxembourg from 1966 by Radio_Luxembourg_208 for free. There are roughly fifteen million transistor radio sets in the United Kingdom; a high proportion are in the hands of young people — people with a high spending index. Various – Radio Luxembourg Show Presenterat Av Tony Prince. Situated at 38 Hertford Street, in the same building as the Company’s London offices, are two well-equipped studios, available for the recording of all types of radio shows, other than large orchestras or programmes requiring audience participation. The years ahead provide an enormous challenge to those responsible for providing sound radio services. Maurice James Christopher Cole (25 December 1944 – 4 April 1995), better known as Kenny Everett, was a British comedian, radio disc jockey and television presenter.After spells on pirate radio and Radio Luxembourg in the mid-1960s, he was one of the first DJs to join BBC radio's newly-created BBC Radio 1 in 1967. A Lot of Good Music 60's & 70's & 80's That I Use to Play Home 4 U ! COMMENT. These are necessarily brief extracts from a long and detailed report which will shortly be distributed. Radio Luxembourg ( RTL 208 ) - Tony Prince. Proportion of the adult population listening to Radio Luxembourg at some time during the evening. So whatever you do, don’t forget to ‘Make a Date with 208’. Luxembourg’s ‘sponsored’ programmes feature, reflect and satisfy the nation’s appetite for the best in popular music and top names and personalities in disc jockeys — an advertiser and his product can only benefit by association with such a combination of top entertainment and personality. Survey 1963-64. Joined Radio Luxembourg from the George Newnes organisation in 1963. Spots can often be placed between high rating programmes and in extremely popular and successful shows. 320 likes. These productions can be undertaken for as little as £200 per week. Radio Luxembourg was a multilingual commercial broadcaster in Luxembourg.It is known in most non-English languages as RTL (for Radio Television Luxembourg). The success of Radio Luxembourg as an advertising medium is reflected in the record sales figures illustrated in this brochure and in the varied products which are featured on Radio Luxembourg every evening of the year — it is in fact, in 1965, a medium which for originality of approach and treatment plus effectiveness — cannot possibly be ignored by either advertiser or advertising agency. Since Radio Luxembourg is one of the largest commercial broadcasting organisations in the world, no expense has been spared in ensuring that the equipment being used to provide you with your entertainment is of the highest quality available. Radio Luxembourg offers an audio streaming platform for live radios or available streams on the Internet. Music for all age groups is our aim in ‘Music In The Night’ with a special L.P. section between 12.30 and 1 a.m. each morning. The word ‘service’ is all important, for sound radio has a unique opportunity to win back from television an enormous number of ‘luke warm’ viewers. Listen to the best DJs and radio presenters in the world for free. CLR (Compagnie Luxembourgeoise de Radiodiffusion) is born. Orchestras of up to sixteen pieces can easily be catered for and both studios are ideal for the recording of any musical combination from a trio up to a full size dance orchestra. programmes and has firmly established itself as the No. The constant upward spiral of rates in most media presents many problems to both agencies and clients and for this reason every effort will be made to ensure that if there are no unforeseen and exceptional circumstances, the rates published in this brochure will not be raised during 1965 or 1966. Radio Luxembourg has provided an exciting alternative to B.B.C. I hope this brochure will paint an interesting picture for you of the scene at the other end of the microphone at 208 - the station of the stars. The Grand Duchy is only a matter of 62 miles from top to bottom, and 37 miles across at the widest part; the whole country barely covers 1,000 square miles. The history of Radio Luxembourg began on 29th December 1930 when a group of Frenchmen, men of vision, received Government authorisation to operate a commercial radio station in Luxembourg. Follow Radio_Luxembourg_208 to never miss another show. The satellite and shortwave service continued until midnight on 30 December 1992. The survey is in two parts. COMMENT. Part A related to audience listening habits and these broadly confirmed results contained in the I.P.A. We are at all times happy to produce test programmes for clients and agencies, and when such programmes are recorded in our London studios, no charge is made for the recording or production services. Stephen Williams returns to Radio Luxembourg on 7 January as Director of English programmes. Spots can be of 7, 15, 30, 45 or 60 seconds duration and can be booked only a matter of hours before transmission. The sound control room of a broadcasting studio. 80 per cent of listeners listen at home, 54 per cent while ‘relaxing’. The company becomes a European pioneer by broadcasting a unique programme in several languages using the same frequency. Mar 12, 2021 - The two land base commercial radio stations beaming their signal mainly at UK and working hand in hand. Radio Luxembourg - London W1 Chooses the Best ! (Source: I.P.A. 1 Pop Music Station in Europe. The entrance has the grandeur of a Royal Palace. The other marked characteristic is that even in the pre-ITV days the Summer audience for Radio Luxembourg dropped sharply compared with the Spring and Autumn. By purchasing airtime, clients can have a tailor-made programme with the artist of their choice and benefit from the normal opening and closing credits as well as the main commercial. See more ideas about radio, radio station, luxembourg. Radio Luxembourg was my favourite radio station of my youth in sixties and the Top Twenty on Sunday evenings stay unforgettable.This station stay in my heart forever. A lot of these are in the 24-35 age group. Radio Luxembourg July 16th 1983 (Part 2)The Rock Chart (Great Britain)Dave Eastwood There has, in fact, been only one general increase in rates during the past fifteen years. This is no longer the case and the average nightly audience listening at some time during the evening is 6¼ million for Spring, 6 million for Summer and 6 million also for Autumn. We have fought off the challenge of Commercial Television and now we are poised for a great advance in sound radio. I listened to Radio Luxembourg throughout the 60@ & always listened on a Sunday evening to the Top Twenty. Production charges extra, RATES QUOTED ARE FOR A 15 MINUTE AIRTIME SEGMENT. Radio Luxembourg July 16th 1983 (Part 2)The Rock Chart (Great Britain)Dave Eastwood Various – Radio Luxembourg Show Presenterat Av Tony Prince. The 208 metres Medium Wave Band is shared at various hours of the day for broadcasts in English, Luxembourg, Flemish and German, and it is estimated that upwards of 50 million listeners tune in to one service or another of Radio Luxembourg every single day. When Sigfroi took possession of a small castle in 963, he was unwittingly creating an unrivalled service for advertisers a thousand years later. Many will recall that the great 1962 Eurovision Song Contest was televised from the Concert Hall of Radio Luxembourg. In attempting to do this we are extending the already wide coverage open to the advertiser. The studios are bookable seven days a week and, if necessary, twenty-four hours a day. They can either be read by the station announcer or can be specially recorded. Jan Šesták was a music-obsessed mega-fan of Radio Luxembourg, tuning in every evening, despite the risks, in communist Czechoslovakia. They constitute a lively, lucrative market which one cannot afford to ignore. Radio Luxembourg begins broadcasting again on 12 November 1945, with the famous words: “Bonjour le Monde, ici Radio Luxembourg.” 1946. Survey 1963-64). View credits, reviews, tracks and shop for the 1963 Vinyl release of "The Best Of Radio Luxembourg" on Discogs. This augurs well for the future. The Luxembourg–Mather and Crowther investigation did, however, break the age groups into smaller sections and make an extremely interesting picture. The actual studios and administrative buildings are situated in the capital city of Luxembourg, and there again, the facilities are second to none. Apart from the L.P. section the programmes will be presented by our own D.J.’s direct from Luxembourg. Today Radio Luxembourg accepts the challenge of competition, confident of a traditional past and a healthy, robust future. See more ideas about radio, radio station, luxembourg. Having live show. He was best known during the 1950s and 1960s as an advertiser on Radio Luxembourg.He advertised a way to win money by predicting the results of football matches, sponsoring programmes on the station. He joined the company in 1959. They are able to listen whilst busying themselves with the multitude of household chores that are necessary throughout the evening. Radio Luxembourg have earned their continued success by technical excellence in transmission and by clearly defining to themselves their potential market and consistently going after it. Luxembourg has, therefore, succeeded in keeping abreast of trends in entertainment; clients sponsoring these programmes are thus assured of being associated with entertainers who have maximum impact with the listening public. Do you realise, night after night, when you listen to the transmissions from Europe’s greatest commercial radio station, that they come from such a palatial building in the Grand Duchy of Luxembourg as shown in the photo above? When a 15- or 30-minute programme is sold to a client and it is a Radio Luxembourg production, an all … A tour of thirteen main centres, therefore, produces a series of twenty-six programmes. Present-day recording techniques are employed, using the latest equipment manufactured by E.M.I., Philips, S.T.C. Radio Luxembourg has moved with the changing times, progressively conscious of the needs of the public it serves. This is an interesting match with both sides holding good winning chances. 1947. 5. Every effort is made to ensure that competitors advertising similar products are kept at least one hour apart. Social Surveys (Gallup Poll) have been regularly making surveys for Radio Luxembourg since 1952. Women represent 80 per cent of the world’s buyers, and the ‘shopping class’ housewives who listen to Radio Luxembourg regularly average 2,911,000 nightly (I.P.A. Prices quoted apply to AIRTIME ONLY. When we made a small increase in our rates in January 1964 we promised that there would be no further increase for two years so as to give agencies the chance of accurately planning a budget. (HQ ... - YouTube It must be remembered that when Radio Luxembourg undertake a production on behalf of a client, the only thing the client has to worry about is to actually supply the copy for the commercial. Charges, however, must of course be passed on when artists, musicians and script writers have to be paid. This is a vision and sound control room for a television studio, © RTL Group SA ☆ TRANSDIFFUSION presentation ☆ Theme by Loot Valley, ☆ The transmitters and studios of Radio Luxembourg, The administrative offices and studios in Luxembourg. Radio listening, both in the United States and in this country, has made a remarkable recovery during the past ten years. Series discount is the same as for all English language broadcasts. unit is completely mobile and can be made available at a few hours’ notice. This is an immense market no advertiser can afford to disregard. There are splendidly equipped studios, a vast record library and a magnificent concert hall. COMMENT. Survey 1963-64). Radio Luxembourg was my favourite radio station of my youth in sixties and the Top Twenty on Sunday evenings stay unforgettable.This station stay in my heart forever. Set in a pine wood, the building is a piece of history but at the same time is up to the minute utilising the most modern broadcasting techniques on a large scale, with transmissions in many European languages. La musica pulisce l'anima dalla polvere della vita di ogni giorno. There are splendidly equipped studios, a vast record library and a magnificent concert hall. The stability of the figures throughout a year for some programmes has been surprising; there are instances where the figures for a programme in the course of twelve months have varied by no more than 0.1 per cent. After suffering declining audiences for the past ten years the B.B.C. Listen to the best DJs and radio presenters in the world for free. 320 likes. Yes, it is, on the one hand but not on the other. £1,250 million a year is the amount estimated to be spent by teenagers on consumer goods, and more than ever this up and coming section of the community is attracting a great deal of attention from manufacturers. Surely the ideal time and mood to influence people with an effective sales message. It has taken us over thirty years to attain the proud position we now hold. 1 talking about this. Has recently joined the Sales Department and makes up a very strong trio. The average age of the Radio Luxembourg audience is low. This indicates an exceedingly faithful and loyal audience. They kept the whole of Europe guessing, with the state broadcasters all hopeful that the intruder commercial service was now over. COMMENT. Thirdly, in this specialised market, we can compete with and beat all other media when it comes to cost per thousand, and fourthly, we are truly National — from Land’s End to John o’ Groats, Radio Luxembourg is a household word. He joined Radio Luxembourg in 1961. The programme which is on the air from midnight to 3 a.m. during Summer Time and until 2 a.m. during British Winter Time is tremendously popular with motorists and long distance lorry drivers and a large amount of mail is received from night nurses, students and night factory workers. The fact remains, however, that Radio Luxembourg is the most inexpensive and effective advertising medium in reaching the very specialised market this is Luxembourg’s very own. The production division under Mr Bob Brown consists of a permanent staff of producers and the necessary production secretaries. Was previously a disc jockey, Head of Production and Joint General Manager. Horace Cyril Batchelor (22 January 1898 – 8 January 1977) was an English gambling advertiser. A series normally means thirteen programmes and by purchasing airtime as opposed to spots, clients can ensure continuity and also build an image for the product in question. Listen to Online Radio - Webradio - Netradio - FM and AM Station -WebTV Policescaner. Radio Luxembourg - This is Radio Luxembourg! Another member of our staff recruited from George Newnes. All are highly experienced in the production of commercial radio programmes, and agencies and clients may call upon their services and advice at any time. This O.B. The history of Luxembourg began on Palm Sunday, 12th April 963, when Sigfroi, Count of the Ardennes, took possession of a small castle and named it Lucilinburhuc (little fortress); it gave the name of Luxembourg to the city which grew around it. The sound broadcasting transmitters at Marnach and Junglinster are constantly being modernised, and frequent improvements take place in a continuous effort to produce the best possible reception. Villa Louvigny in Luxembourg, the impressive headquarters of a vast European network of sound and television broadcasting, Another angle of this modern building, set in the pinewoods with the air of a royal palace. Cost can be considerably reduced by recording two radio programmes from each night’s performance, thus halving certain production costs. At any given time during Radio Luxembourg peak evening transmissions approximately half a million teenagers are tuned in. Radio Luxembourg 1440 KHz AM. We believe this to be a most important selling point in Radio Luxembourg’s favour, for undoubtedly competitors do at times appear almost side by side in practically every other advertising medium. The Evening Post asks if Radio Luxembourg will comply with the Lucerne Plan and retreat to a shared local medium wavelength of 240.2 metres, rather than sticking with its high-power 1200 metres long wavelength. Label:. Wir lieben die Hits! La musica pulisce l'anima dalla polvere della vita di ogni giorno. We play mostly 80 -90 hists but also today music. Listen to FREE RADIO LUXEMBOURG live . Radio Luxembourg Looking at the transmitters and studios of Radio Luxembourg in the 1960s Do you realise, night after night, when you listen to the transmissions from Europe’s greatest commercial radio station, that they come from such a palatial building in the Grand Duchy of Luxembourg … What advantages can Radio Luxembourg offer to that advertiser? Now somewhat of a Luxembourg stalwart having been with the company for eleven years. ENJOY YOURSELF and SHARE YOUR MUSIC! Has been with Radio Luxembourg since 1946 and is by profession a Banker with an immense knowledge of company law and finance. By the 1960s, Radio Luxembourg, Your Station of the Stars, had embraced popular music in a way that even early BBC Radio 1 would never manage. PROGRAMME LISTENING: 84 per cent of listeners stated that they found an interesting programme as soon as they tuned in, 53 per cent knew of their favourite programme through previously listening to Radio Luxembourg. Figures in bold show Summer rates from 1st June to 31st August.Agency commission 15 per cent on cost of spot.Airtime, production and supplementary charges including use of station announcer included in spotCost does not include the fees of specially recorded commercials or studio charges for same. This means you can plan ahead with safety. Radio Luxembourg was a Welsh psychedelic pop band that formed in Aberystwyth in 2005 and changed name to Race Horses in 2009 possibly due to legal problems with the radio station of … Although Luxembourg is a small country the transmitters are all staffed by local personnel and all are highly trained for these specialist duties. By the 1960s, Radio Luxembourg, Your Station of the Stars, had embraced popular music in a way that even early BBC Radio 1 would never manage. When a copy of a particular programme is required by a client or agency, charges are as follows: These charges include the cost of dubbing and studio time as well as cost of tape. and Neumann. Luxembourg Radio Stations.Listen to over 3000 Radio Stations. If you read carefully through the pages of this website you will know quite a lot about the English transmissions from Radio Luxembourg, the world’s greatest commercial radio station. The man who makes sure that your tapes arrive safely in Luxembourg. Our programme division is at all times happy to put up programme suggestions. Looking at the transmitters and studios of Radio Luxembourg in the 1960s. It has weathered the challenge offered by commercial television, as indeed, it will weather all other challenges. Tele-Luxembourg provides a first-class television service to an ever-increasing number of viewers. Spot campaigns can be undertaken just as effectively for the same amount. Expertly trained balance engineers and gram operators are available and we claim that these highly experienced personnel can provide a service second to none. The French programmes broadcast on 1293 metres Long Wave have for years enjoyed greater popularity in France than those of the French National Service. The engineer seems relaxed enough, yet his job is most exacting. The average nightly audience in this age group is 3,335,000. The Best In Classic Rock! It must be remembered that when Radio Luxembourg undertake a production on behalf of a client, the only thing the client has to worry about is to actually supply the copy for the commercial. Habits caught young we carry with us through the rest of our lives and this will certainly prove to be the case with radio listening. In this field no other media, either television, press or magazine can offer the ‘key’ which will unlock effectively this £1,250,000 market at such low cost. 754. This is because Luxembourg enables an advertiser to reach effectively the ‘youth’ market, with its vast potential, at the most economical cost per thousand. The station in the Grand Duchy of Luxembourg would be an eye-opener to millions of our listeners who obviously would not imagine that the programmes come from a palatial building which has the grandeur of a Royal Palace. When recording is not for use on Radio Luxembourg, an additional £2 per hour is added to the studio charges to cover the cost of tape which then becomes the property of the hirer of the studio. Up to the minute news flashes with weather forecasts, time signal and road conditions must become a natural part of radio programming. The concert hall is one of the most impressive used by any broadcasting organisation in the world and all the studios provide excellent working conditions for artists, announcers and technical staff. At all times our chief engineer is happy to give advice on a wide field of recording matters. The production charges quoted above include such items as scripting, typing of scripts, booking of musicians, use of services of producer, editing and checking of programme, etc. Antenne Bayern. It is highly desirable at all times to consider several different ideas before making a final choice of any one particular programme. Broadcasting Worldwide. Not so many years ago radio stations in the States were going for a song and then they started being able to sell early morning time at ‘A’ rates and they have not looked back since. has at long last made a start on the journey back. The position has now changed and Radio Luxembourg figures have steadily climbed back over the past decade. On the top floor is Tele-Luxembourg, the country’s own television service. Ariola – ARI 90002, Ariola – 90002 Select a station from the list, and open the stream in your phone or tablet device's audio player. Footage of DJ Peter Antony on air at Radio Luxembourg in April 1985. In charge of operations in our London studios and takes care of all outside broadcasts and recordings. They still have a great love for popular music and this can normally be satisfied more effectively by sound radio than by television. The world has changed; techniques have changed in sales promotion and marketing. Part B of the survey deals with product/brand awareness on Radio Luxembourg. Listen to live Radio Luxembourg broadcasts on our list of audio streams. Radio Luxembourg pioneered early morning listening in the United Kingdom and it is our intention to improve the current programme by including items of special interest to the type of listener likely to be tuning in after midnight. Tony Prince was a top DJ on the Europe-wide station, which regularly reached tens of millions of listeners. Radio Luxembourg Advertising Ltd is founded. When a 15- or 30-minute programme is sold to a client and it is a Radio Luxembourg production, an all-in charge is always quoted. Radio Luxembourg - This is Radio Luxembourg! V i t Zdenek Èervený Kostelec, Czech Republic (09/02/2010). Surveys conducted by Social Surveys (Gallup Poll) Ltd. give the audience to ‘Music in The Night’ commencing at midnight as follows. Just part of the service which this great commercial radio organisation can provide. Stay Tuned ! Radio Luxembourg Looking at the transmitters and studios of Radio Luxembourg in the 1960s Do you realise, night after night, when you listen to the transmissions from Europe’s greatest commercial radio station, that they come from such a palatial building in the Grand Duchy of Luxembourg … Wir lieben Bayern. English-sponsored programmes start 1 July 1946. Radio Luxembourg has yet another unique service to offer advertisers — the most perfect merchandising, marketing, and advertising operation — by means of their outside broadcasts, a type of radio sponsorship which only Luxembourg can provide.
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